Mapping out who owns what...

Sony corporation first came about in New York City. If you haven't already been aware, sony is the leading manufacturer of audio, electronic, video, communication and information technology in the world. This corportation in the near ending year of 2008 made an outstanding amount in sales, with a whopping 88.7 BILLION DOLLARS. Not bad for a comany that has 991 million additional companies to support their production. Sony has holdings in film, television, music (record companies like So So Def records) and as far out as clothing and accessories.

When thinking of corporations in the 21st century, I personally think using a metephore such as; like a family uinit, one that works together to reach a common end, is completeley true. Everyone wants a family to be sucessful, but in the end I also dont agree that a family works to be successful so that all of the thanks, gratitude and wealth goes to the head of the family. Which is what happens in the corporation world. Sony has holding in a variety of the entertainment world solely so that they make a profit off of them. Most of the time they do not change anything that is going on in the company.

If anything they offer advertisements and so on for that company. These ads that are produced by Sony make a profit for both companies, but in the end most of the credit goes to the top corporation involved, which in this case would be Sony. Personally I think it is scarey to see that only a few corporations that have an ever bigger impact on media than Sony, for example Disney, have a huge amount of holdings in the media world. For a more insightful look as to just how much media companies own visit the site listed below.



http://www.cjr.org/resources/



Citation

Ted Asocks, corporate fact sheet, August 2008, Sony electronics inc., October 30, 2008 http://www.sony.com/SCA/corporate.shtml

False news

News is supposed to be about something that doesn't ordinarily happen in the world. Newspaper articles are supposed to include timeliness, proximity, prominence, consequence, conflict, suspense, human interest, novelty and progress. When a specific story fails to meet at least one of these nine news pegs, like for example; human interest, it is tempting for a journalist to tweak the story to draw more of the public into reading their article. In regards to reporters, they may interview someone of importance and once they are finished getting the footage may take it to be tweaked to make the story more interesting. When false information is published or broadcasted to the public it not only can ruin ones career but also effect the companies authority in reporting valid news.

If a journalist or a reporter were to present false news to the public it is an obligation for the company to print or report another article the following day clarifying or apologizing for printing false information. Often people lie to reporters, others are honest but give their answers on a bias terms which gets printed into articles. When this happens the public accuses reporters of distorting the truth. However, once this is done it is most likely that the public will think it is a cover up for the wrong that was done, a means of desperation to brush the problem 'under the carpet'. It could ruin their reputation as a reporter, or journalist which in turn could cost their jobs, and it will cost the company millions of dollars in libel law suits. Some of these false stories are not done intentionally.

Personally, I think that it does make the printing company look terrible when false information is printed, but after reading about journalism and public relations it is clear to me that once any false information is printed to the public the issue is automatically dealt with. Yes, we the public should be able to trust reporters and printing companies completely in terms of what they print for the public to read. In turn we should also trust and respect their industry enough to know that once a mistake is made that they will do what ever it takes to fix it. More importantly "budding" journalists should be aware that they need to make sure that they get their information from reliable sources. It is their job to report concrete news to the public, people should not be forced to question what you are writing.

HelloMoto!

Whether it is 4am or 12 in the afternoon, my cell phone is a huge part of my life every single day. It is the first thing I use when I wake up, and the last thing I use before I go to bed. It tells the time for me, when to get up, it updates me on what is going on in the world; with friends and family. It is with me 24-7 and I am constantly checking it for text messages and missed phone calls, ANYTHING!! It's something that is constantly with me and when its not, I feel completely naked. Three years ago when I didn't have a cellphone, I'll admit life was bearable. My friends still called me, on our house line. Thinking about it life was a lot less stressful, I never felt obligated to return a text message, mainly because I couldn't. I wasn't guilted into answering a phone call or returning one because as we all know the telephone we have at home doesn't display MISSED PHONE CALLS all over the display box, plus an additional text message to make sure you read the screen.

Now when ever I get a phone call I'm always debating on whether or not I should pick up the phone call or let it ring. What am I debating on? Well if someone has a cellphone the chances are they will always have it on them 24-7, some will even have it with them when they go to sleep (I ALWAYS have my phone on and at my side). I'm debating on whether the next time I talk to that person if they will ask, " how come you ignored my phone call?" Well I don't know about anyone else but if I were told, "I just didn't want to talk to you." I'd be a little upset. But then, if you do answer the phone and the person on the other end is full of energy and is just so happy you answered, mean while your on the other end sighing and the whole bit, in the end you wish you didn't answer. Now don't get me wrong here, I love talking to all of my friends and family but when you've been on a bus for 4 hours just trying to get home, and all you want to do is sleep and be in a quiet place, it seems almost like a chore sometimes to have to sit and talk on the phone. Again, if I don't answer the phone call could be an important one who knows unless you answer?

Any ways needless to say I never thought that having a cellphone would be so much fun and so much work at times. In the world of cell phones they never get tired only the people using it. My advice to someone thinking of buying one, make sure you give it good thought before hand, it might just take control over you with just the simple gesture of dialing the first number.

Not everything is as it seems...

A bias outlook on what the majority of a society believes and lives by, presented to the public by the media. Ideology, is presented to us in several ways; television, magazines, music lyrics, movie theatre's, the news and so on. The majority of society commonly mistakes these ideologies as facts and reality. An example of this is the image of family. In the world of television the perfect family consists of one mom, one father, a son and a daughter and perhaps a dog. In this situation the ideology is that the people within this family are living the perfect life. The father is still considered the provider of the family, while the mother is portrayed as the care taker of the home. Cooking, cleaning, caring for the children etc, are all the responsibilities of the mother. The children occasionally do not get along. The son of the household is considered to be the annoying brother. The older daughter accepts more of the responsibilities around the house and is desperately annoyed by even the presence of her brother.

In the real world, mothers and fathers both have full time jobs, outside of the home. Brothers and sisters get along. Pets are becoming less common in households due to the fact that there is rarely anyone home to care for it. Families consist of more then one son or daughter or maybe even have only one child, maybe no children at all. But because the majority of us are blinded by what the media leads us to believe, we are rarely happy with our own lives. This is because we continue to compare it to that of television. Although this is only one example of ideology, the message here is that these ideologies shape what we as a society believe to be right. Instead of following our own beliefs, and giving credit to what we our selves have accomplished, we continue to compare it to the lives of others.



http://www.youtube.com/watch?v=vRFRnrjQs4Y

S.e.x Sells

Looking at this add for the clothing company Guess what do you see?
What is the message this add is sending out to the public?

When I look at this add I see male dominance. This is because the male in the photo is slightly taller then the female, the colour of the jacket he is wearing give the idea power. If you look even closer it is similar, if not exactly the same color as the camera in the background. This could sugguest that if a female wants to be succesful in the entertainment business she needs to look seductive, and sexy like the one shown here. The woman is dressed in a much lighter outfit which gives the idea that she is helpless or is given less control over her body.

However,This dark colour is also present in the beads across her chest, bathing suite top and in the long necklace that traces down her bare stomach. This sugguests that the only way for her to be successful and reconized is if she uses the characteristice of her body. I also see that this ad could send the message to woman that its okay to give a man what he wants(sex) at the expense of exposing her body and her own happiness. I do not see any personal connection between the male and female in this ad, except a sexual one (for the male). This is because although their bodies are touching and the males hands are placed at the side of the females stomach, the males face is facing inward towards hers, but the females is looking towards the camera showing that they are completley disconnected with one another emotionally, and personally. It basically looks like the male is taking advantage of her the expression on her face does not show any interest in the male at all, as I said before they look completley disconnected.

Guess's message to men in my opinion: Wear our clothing line and seduce women, feel empowered and dominant over women.

Guess's message to woman in my opinion: Show off your body to get what you want in life, use sex to achieve your goals. Forget being intelligent and having respect for your self Guess will make up for everything you are sacrificing.




http://jozworld.club.fr/imageview.php?x=imagesHD/Guess/guess_fw2006_various_004.jpg
www.

" The medium is the message"

Cell phones, computers, new papers, television, radio, posters, billboards, movies, magazines, books, mp3's , catalogues.These are just a few ways we are all connected and provided with information that reach a very large group of people. The mass media is a means of communication to a large audience. These few items listed above are ways that people can communicate with one another in seconds. In a previous blog " Can you hear that?... its radio!" I mentioned that, a specific technology was created in the 1920's (the radio). This was not only a revolution for businesses to make deals with one another quickly and more efficiently, but the beginning of many other mass medias to come. Magazines, catalogues, books and newspapers were also apart of this revolution to connect the world.

It was first introduced as a means for businesses to communicate with one another quickly so that deals could be made quicker. Today in the 20th century it has grown to be more than that. Mass communication is now a means of entertainment for the public, an act of enrichment to education, also it is easier to receive information that concerns the public, and of course like in the 1920's an enrichment for businesses themselves in terms of marketing, public relations, propaganda and more noticeably now than ever, with our upcoming election, political communication . Even as early as 1960 philosophers like Marshal McLuhan became fixated on the idea that "the medium is the message". Now more than ever, this quote is true.

We the public have become fixated on media. The idea that we can access numerous amounts of information on various topics boggles our minds and in some cases takes over our daily routines.

n/a, mass media, purposes, forms, October 14, 2008, Wikipedia, october 14, 2008, http://en.wikipedia.org/wiki/Mass_media#Purposes

"mass media." Dictionary.com Unabridged (v 1.1). Random House, Inc. 14 Oct. 2008. http://dictionary.reference.com/browse/mass media>.